+ create a simple to use, fully featured, expandable clock app for Windows 8 that aligns with Windows 8 app design guidelines
The guys at AttackPattern and I teamed up to create a Windows 8 clock app. The goal was to make a simple yet engaging clock app and have it available at launch of the new Windows 8 app store. I was commissioned to design all the visuals and interactions for the app while AttackPattern would take care of development and deployment.
Initial logo explorations
I knew I wanted to keep the app branding simple, and the simplest name for a clock app? "Clock App". :)
But that wasn't brand-worthy. So I knocked out the extra extra "c", to reinforce how simple the app would be (So simple, it takes one less letter to spell! :) .
Below are some initial logo concepts. The idea was to spell the name of the app out using the elements of a clock face. Not exactly the newest idea under the sun, but, it's simple and memorable.
Below is the final logo - sometimes you'll see it without the extra set of clock hands in the "o".
Final Clok Face Layout
The main use of the app would, not surprisingly, be a clock face that displays current time, date, weather, and any active alarms. The layout (final below) scales to any screen resolution.
Clok would have a clean but recognizable default visual style, but I felt there was room here to make the app a bit more expandable. So I pitched the idea of having the app free to download, but eventually release "Clok Paks"; extensions of the app that could be purchased that would change the visual theme of Clok.
Each "pak" would come with 4 visual variations on a theme that the user could switch by tapping/clicking "Change Face" in the app bar (i.e. the "Future Pak" would have all new fonts, backgrounds, and styles that are sci-fi themed).
Below are videos illustrating the main interactions within the app.
With most design projects I try my best to create "animated wireframes" from the start; something in-between a full visual comp, a prototype, and a wireframe. So what you see here is largely unfinished, but close enough. I find this works best in not only telling the product story but as a communication tool between myself and engineers.
An App Deferred
In light of less-than-stellar Windows 8 app store sales, the decision was made to hold off on production of Clok before full development started. Despite the set-back designing Clok was a great exercise in Windows 8 app design. I look forward to producing more apps for the Windows platform in the future.
Some of my spec work from the design phase is below.